UTM Link Builder

Create trackable marketing URLs with UTM parameters. Track your campaigns in Google Analytics and other tools!

Use underscores, no spaces

For paid search keywords

For A/B testing different ads

https://example.com/landing-page?utm_source=facebook&utm_medium=social&utm_campaign=spring_sale

95 characters

URL Breakdown

Base URL:https://example.com/landing-page
Source:facebook
Medium:social
Campaign:spring_sale

💡 Best Practices

  • • Use lowercase for consistency in analytics
  • • Use underscores instead of spaces
  • • Keep campaign names descriptive but concise
  • • Be consistent with naming conventions
  • • Document your UTM parameters in a spreadsheet

Features

  • All 5 UTM parameters
  • Quick presets
  • Auto-generated slugs
  • Copy with one click
  • URL validation

How to Use

  1. 1
    Enter your destination URL
  2. 2
    Fill in UTM parameters
  3. 3
    Copy the generated URL
  4. 4
    Use in your campaigns

Frequently Asked Questions

What are UTM parameters?

Tags added to URLs that help track where traffic comes from in analytics tools.

Which parameters are required?

Source, medium, and campaign are most important. Term and content are optional.